OST Seafood Dataview on SAM.gov

OST Seafood Data NOTICE OF INTENT TO NEGOTIATE A SINGLE-SOURCE CONTRACT Special Notice: FD-2026-286 NOAA/NMFS/OST The U.S. Department of Commerce (DOC), National Oceanic and Atmospheric Administration (NOAA), National Marine Fisheries Service (NMFS), Office of Management and Budget (OMB) intends to negotiate, on a sole source basis, under the authority of FAR 12.102(a), with Circana, LLC This requirement is for: Services, non-personal, to provide all labor, equipment and materials (unless otherwise provided herein) necessary for purchase seafood sales data in two data sets: Food Service Seafood Sales Data (Supply Track) and Retail Service Seafood Sales Data. The applicable Size Standard is North American Industry Classification System (NAICS) Code 541910 with a Small business size standard of $22.5M.This Sole Source Determination is based on NOAAA's requirement that is the only Vendor that provides the required service.The purchase of the Circana data will be used by NMFS economists in mission critical activities such as: -Monitoring and reporting in the seafood sector of the economy, including dashboard products and responses to leadership inquiries; - Consumer demand models for seafood products used to forecast producer prices and economic conditions facing the commercial fishing industry. TECHNICAL SPECIFICATIONS: SupplyTrack POS data: ● Category ○ Fish, Other Seafood, Shellfish ● Level of detail/Attributes: ○ Sub-category down to UPC level including the following attributes: ■ Fish Type ■ Harvest ■ Packaging ■ Prep Method ■ Seafood Coating type ■ Seafood format ■ Seafood product type ■ Seafood Species Additional Detail ■ Seafood Trim ■ Storage ■ Value Added ■ Seafood Origin ● Geographies: ○ Total U.S. Circana SupplyTrack, with breakdown provided at Census Division level ● Measures: ○ Units ○ Dollars ○ Pounds ● Time Periods: ○ Monthly data covering January 2025 - December 2025 data periods OmniMarket POS data: ● Category: ○ Circana Fresh (Perimeter) Seafood and Frozen Seafood data ● Level of detail: ○ Category ○ Sub-Category (segment in Fresh) ○ UPC/item detail ● Geographies: ○ Total US MULO+ with Conv and all available MULO+ with Conv states as available ● Measures: ○ Dollar Sales ○ Dollar Share ○ Unit Sales ○ Unit Share ○ Volume Sales ○ Volume Share ○ Average Price per Unit ○ Average Price per Volume ○ % Volume any Merchandising ○ ACV Weighted Distribution ○ % of Stores Selling ○ Units per Store Selling ○ Dollars per Point of Distribution ● Time Periods: ○ Monthly data covering the Q3 2025 - Q2 2026 data periods DELIVERY SCHEDULE: Annual Subscription Period of Performance: 06/30/2026 - 06/30/2027 Only one source is capable of providing the service required at the level of quality required because the service is unique and highly specialized. NMFS economists have been using Food Service Seafood Sales Data (Supply Track) and Retail Service Seafood Sales Data from Circana for multiple years. Continuing to purchase this data from Circana will al…